Wisconsin DQ Puts Up ‘Politically Incorrect’ Sign, Owner Doesn’t Back Down

A message left on the front window of a Dairy Queen restaurant in Kewaskum, Wisconsin, garnered attention and is currently making waves on the internet.

The billboard prominently displays the restaurant’s political incorrectness and calls attention to the fact that it often employs holiday greetings like “Merry Christmas,” “Happy Easter,” and “God Bless America.”

They receive complimentary sundaes, the US flag, and expressions of gratitude for their military service on Veterans Day.

In defense of the placard, restaurant owner Kevin Scheunemann stated that it was put up nearly four years ago to be transparent about his and the staff’s dedication to serving God and the nation.

According to Scheunemann, he put up the sign in response to a customer’s grievance against Christian music being played in the restaurant. Since then, the sign hasn’t caused any further issues.

The sign has gained more attention recently when an Oregonian tourist posted a picture of it on Facebook and expressed concerns about the message’s alleged exclusivity.

The original post attracted a lot of attention before it was taken down.

While some people support the message on the sign, others have taken offense at the person who shared the image and voiced their opinions. However, Scheunemann’s choice to put the sign is supported by local business owners, who say that customers are free to leave the restaurant if they disagree with its principles.

Screenshot

The people living in the little village of Kewaskum seem to read the sign as the owner’s statement of beliefs and take it at face value.

According to Dairy Queen’s official statement, Scheunemann’s approach is not endorsed by the company, and the sign only conveys the proprietor’s beliefs.

The company stated that all franchisees and staff members are required to treat customers with respect and decency, regardless of their religious beliefs.

Related Posts

Strange goings-on at neighbor’s roof spark reports from Dutch village residents

Snow had settled over the Netherlands, turning streets and homes into a winter landscape. For most villagers, it was a familiar sight. Yet in one small village,…

Music Legend, 87, Overcomes Injury Ahead of Album Launch

A sudden accident has placed a beloved country music legend in the spotlight for unexpected reasons. At 87 years old, the performer suffered a serious fall that…

BREAKING NEWS…US officials: Russia is giving Iran….

US officials: Russia is providing Iran with intelligence on the locations of US forces in the Middle East US officials say Russia is providing Iran with intelligence…

–Savannah Guthrie just collapsed live on the TODAY show after police rushed to … See more

In 2026, where the “light of truth” is often obscured by the “absolute” speed of digital commentary, the network’s plea for privacy was met with a “historic”…

Pima County Sheriff issues alert for kidnapping suspect 7 miles from Nancy Guthrie’s home

Nancy Guthrie, the mother of Today show host Savannah Guthrie, has been missing since February 1. Authorities believe the 84-year-old was abducted from her Tucson, Arizona home…

‘Most tattooed woman’ to undergo ‘highly illegal’ procedure in Spain

Amber Luke’s body transformation is about to take another dramatic turn as the influencer travels overseas for a controversial procedure that is “highly illegal” in Australia. Australia’s…